Amazon is well-known in the name of online retail and it is understandable as to why. Everyone knows about the store itself and how it has been able to bring various types of goods, the Kindles included, into the mix. However, with news of Amazon about to bring its efforts into the brick-and-mortar sector, it's clear that Bobby Jain Credit Suisse and others will be focused. Given the weight of Amazon, as a name brand, no one can argue that this is a story worth observing.
Amazon made the announcement that it will start to bring "pop-up" store locations to cities in the California area. For those who'd like more details, these stores will be, more or less, the same as kiosks which will be able to present items like the popular Kindle Fire. However, consumers who take notice of these stores will actually be able to purchase these items right then and there. It's a strong opportunity, not only for consumers but for Amazon as a whole.
It's been said that the first store, of this kind, will spring up at a mall known as the Westfield San Francisco Centre. This is a great move, in my view, because it can serve as the proving ground for this particular idea. A mall is always going to be bustling with shoppers, each of them with the desire to not only shop with items on the mind but potentially make impulse purchases as well. To say that a mall will work wonders should probably go without saying.
Who's to say that this idea cannot become popular to the point where other parts of the world might benefit? Bobby Jain Credit Suisse can agree with the fact that Amazon is a well-known name in the online world, retail in particular. There is a strong user base to be had and most members within said user base have, most likely, imagined what a traditional Amazon store could become. Yes, an idea like this may be unconventional, but it's a step that financial authorities such as Robert Jain can observe.
One has to wonder if a concept like this will come to fruition with a level of success typically associated with Amazon. Few can argue with the fact that Amazon, for the most part, has the online retail market locked because of its tremendous level of success. Nonetheless, the more traditional market is a different beast and it has to be approached in a certain way. It's clear that Amazon has its goals and time will tell if said goals are ultimately met.
Amazon made the announcement that it will start to bring "pop-up" store locations to cities in the California area. For those who'd like more details, these stores will be, more or less, the same as kiosks which will be able to present items like the popular Kindle Fire. However, consumers who take notice of these stores will actually be able to purchase these items right then and there. It's a strong opportunity, not only for consumers but for Amazon as a whole.
It's been said that the first store, of this kind, will spring up at a mall known as the Westfield San Francisco Centre. This is a great move, in my view, because it can serve as the proving ground for this particular idea. A mall is always going to be bustling with shoppers, each of them with the desire to not only shop with items on the mind but potentially make impulse purchases as well. To say that a mall will work wonders should probably go without saying.
Who's to say that this idea cannot become popular to the point where other parts of the world might benefit? Bobby Jain Credit Suisse can agree with the fact that Amazon is a well-known name in the online world, retail in particular. There is a strong user base to be had and most members within said user base have, most likely, imagined what a traditional Amazon store could become. Yes, an idea like this may be unconventional, but it's a step that financial authorities such as Robert Jain can observe.
One has to wonder if a concept like this will come to fruition with a level of success typically associated with Amazon. Few can argue with the fact that Amazon, for the most part, has the online retail market locked because of its tremendous level of success. Nonetheless, the more traditional market is a different beast and it has to be approached in a certain way. It's clear that Amazon has its goals and time will tell if said goals are ultimately met.
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