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Wednesday, January 21, 2015

Could Long Island Advertising Agencies Have Covered Wrestle Kingdom 9?

By Rob Sutter


Wrestle Kingdom 9 came and went, leaving many wrestling fans with high amounts of praise. This particular show, under the New Japan Pro Wrestling guise, has become quite favorable amongst wrestling fans and I was surprised by what I saw this past Sunday as well. As someone who hasn't been heavily involved in NJPW, I came away impressed. One has to wonder, though, if Long Island advertising agencies could have made this show even greater.

I believe that it's important to go over Wrestle Kingdom 9, in relation to its connections to Global Force Wrestling. In fact, it was because of this collaboration that the event in question was able to air across North America, thereby expanding its audience. The inclusion of commentary done by Matt Striker and Jim Ross only made the show that much more special. As a newcomer to NJPW, these touches allowed me to get into the event much easier.

It would be a lie to say that Wrestle Kingdom 9 was light on action. In fact, I would go as far as to say that it was one of the most varied wrestling shows I have seen in quite some time. No two matches felt the same and there were numerous styles covered, whether they were more technical by comparison to others or grittier by design. This helped the show to move along faster, which is vital for a program that clocks in at about five hours in length.

Could Long Island advertising agencies have helped to draw further attention to Wrestle Kingdom 9? It's important to consider that these types of agencies would have to place more of an emphasis on social media, seeing as how platforms under this umbrella can help to transmit information at high volumes. Who's to say that it couldn't benefit Wrestle Kingdom 9 in the days leading up to that very event? Only reputable firms such as fishbat could fulfill such an endeavor, though.

Even without this level of advertising, it's easy to see that Wrestle Kingdom 9 earned respect amongst its target audience: pro wrestling fans. They were able to get into a product that was far different from mainstream wrestling, as it contained action and storytelling done within the ring. The inclusion of English commentators is icing on the cake for those who consider themselves newcomers. With Global Force Wrestling in place, who's to say that more NJPW pay-per-views can't find their way to the States?




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